(No)Pressure

We’re living in a rapidly changing society that is preoccupied with a search for meaning and support – desires that I’m also striving to fulfil.

The project (No)Pressure aims to satisfy this desire and improve human life. Research shows that performing rituals is a source of support. But as society relinquished its religions and philosophies under the domination of individualism, many meaningful rituals have fallen by the wayside.

(No)Pressure is a project for Atelier P in collaboration with Rituals. I’ve developed a triptych of contemporary rituals; each ritual is linked to an object that offers support and solace. Connecting body and mind, these objects will engender positive change in human life.

WEBSITE / INSTAGRAM / LINKED-IN / MAIL

Photography & Styling > Pam Kieft, Videography > Senna Meerman, Model > Pearl Sijmons

Photography & Styling > Pam Kieft, Videography > Senna Meerman, Model > Pearl Sijmons