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Amsterdam

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02 Celine Pieterse

ACADEMY FOR CREATIVE CONCEPTING

Digital Skills

The Digital Techniques module focuses on developing fundamental digital visualization skills. The emphasis is on practical application of Adobe Creative Cloud, with hands-on training in Photoshop, Illustrator, and Canva. Participants learn to work more efficiently with essential tools to transform their creative ideas into visually powerful and professional digital designs.

This module offers the opportunity to acquire immediately applicable skills that help you present your concepts more strongly, both internally and externally. Whether it’s for presentations, marketing materials, or visual communication, the goal is to use digital visuals to convey your message more clearly and convincingly.

All visuals were created by Artemis students.

What you’ll learn

1

Basic functions of Photoshop, Illustrator and Canva

2

Graphic creation

in Illustrator
3

Image Integration and Layout

4

Editing and Image Manipulation

5

Shape and develop your designs

Module structure

02 Celine Pieterse

Theme 1

Introduction


In this first week, you’ll get introduced to Adobe Creative Cloud and Photoshop. You’ll explore the various applications and possibilities of the program, and we’ll guide you through the interface step by step. You’ll also get an overview of the most commonly used tools. The week concludes with a creative assignment in which you edit images and transform existing visuals.


Expert

Joske Vink

Time investment

9 hours (approximately 6 hours of self-study)

Schermafbeelding 2024 10 17 om 4 31 44 PM

Theme 2

Working in layers

This week, we dive deeper into working with layers in Photoshop. You’ll learn how to crop and frame images, and how to combine multiple photo files. In the creative assignment, you’ll manipulate three images of your own choosing, taken from your professional context. You’ll work with layers to create a collage, applying various layout techniques in both imagery and color use.

Expert

Joske Vink

Time investment

9 hours (approximately 6 hours of self-study)

Iris jansen 3c

Theme 3

Advanced Applications

In week three, we explore more advanced features of Photoshop, such as masks, transformations, perspective, and shadow. You’ll learn how to add graphic elements and transform files. For the creative assignment, you’ll design a web page that relates to your professional context, using multiple images with a focus on visual coherence and layout consistency.

Expert

Joske Vink

Time investment

9 hours (approximately 6 hours of self-study)

Yosiera bakx 3c b

Theme 4

Basic Principles Illustrator

This week, we make the transition to Illustrator. We’ll cover the fundamental principles of the program and its areas of application. You’ll get to know various tools and techniques that will help you better understand the basics of Illustrator, such as the Pen Tool, Shape Tools, and Selection Tools. By the end of this session, you’ll understand how to draw paths, lines, and shapes using Illustrator.

Expert

Marvin Bruin

Time investment

9 hours (approximately 6 hours of self-study)

Thema 6

Theme 5

Next Step Illustrator

Typography plays a crucial role in enhancing visual language. This week, you will learn about the function of typefaces and how to use graphic design to strengthen your visual storytelling. You will develop your own typography and apply it within your visual language. In the creative exercise, you will create a visual story that is powerfully supported by appropriate typography.

Expert

Marvin Bruin

Time investment

9 hours (approximately 6 hours of self-study)

Schermafbeelding 2025 01 23 om 10 04 19 AM

Theme 6

Creating shapes

In the final Illustrator session, you’ll learn how to work with various tools such as Shape Builder, Pathfinder, and the text tools. We’ll also cover image vectorization and give a brief introduction to AI-powered features. There will be room to ask questions based on your own professional context, which we’ll address as a group. By the end of the session, you’ll have a solid overall understanding of how to approach design work using Illustrator.

Expert

Marvin Bruin

Time investment

9 hours (approximately 6 hours of self-study)

Thema 4

Theme 7

Putting Skills into Practice

In the final week, we focus on integrating the different techniques learned throughout the course. For the creative assignment, you’ll design a portfolio based on your own professional context—something you can immediately apply in your work. All the skills you’ve developed in the previous weeks will come together in this final project

Expert

Joske Vink & Marvin Bruin

Time investment

9 hours (approximately 6 hours of self-study)

Digital Skills is a 7-week module and includes a one-year Adobe Creative Cloud license.

Target
For whom?

This course is designed for beginners who want to develop their digital skills.

Diploma
Diploma

Certificate: Digital Skills

Start
Start date
17-03-26 01-10-26
Days
Course days

Wednesday Evenings | 6:30 PM – 9:30 PM

Time
Time investment

Total: 54 hours (18 hours of class + 36 hours of independent assignments).

Price
Price
€ 1199
Lang
Language

Dutch

Criteria
Participation requirements

Module includes a 1-year Adobe Creative Cloud subscription

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